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- Manage Campaign Content
- Email Modules
Email Modules
The Email Modules channel allows teams to create mock-ups or visual briefs of marketing emails. Each content type within the Email Module channel reflects modular components of an individual email which together compose a flexible and seamless preview. This allows for a new way of thinking about moments in Opal - your moment becomes the email that is made up of several email modules.
Create Emails Using Modules
To mock-up an email using modular content you'll first need to create multiple pieces of content to represent each wire-frame component. In the moment view, click the blue "Add Content" button, select the “Email Module” channel and create one piece of content for each component of your email.
After adding the desired number of content pieces, open each content card and select the content type from the drop-down menu in the Composer. Keep in mind that even if your email's body will have several different components it's not necessary to create more than one piece of Body content. Continue reading below to learn more about how to add modules to Body content.
Once the content pieces are built out with assets and copy you can see the full email visualized within Opal using the Seamless layout detailed further in this article.
Body Content
Each piece of Body content can be configured using a variety of different module types to create unique layouts. Click the "Add Component" button and select the a module from the drop-down menu.
As more modules are added to the Body content this section of the email will begin to take shape and can be rendered seamlessly inline with the other email sections (Header, Footer, Metadata).
Using Seamless View
Toggling the Seamless layout within a moment containing email content allows you to seamlessly stitch together the Metadata, Header, Body, and Footer content cards making it appear as though it has been built in an email platform. This takes each piece of content and renders it within context of the complete email. Now a user can share this visual representation of their desired email with their creative team to produce the final asset.
The Seamless layout will hide the extra card features such as content actions, content name, and the channel icon while also aligning each piece of content to create one complete content rendering. This Seamless view can also be used to create content threads or feed visualizations for social media channels or provided added context to other types of marketing content.
Content Types & Body Content Modules
The Metadata content type includes support for a subject line, subheader, account, and the date & time of the scheduled email delivery.
The Header & Footer content types are used to render full-bleed assets which fit to the width of the header module with no added padding. These content types support image file types such as PNG, JPG, GIF's, and most PDF's.
The Body content type supports a robust list of flexible modules which can be added to the same piece of content and together used to represent the bulk of the email content. Each module type supports a specific combination of assets, text, formatting options, CTA buttons, CTA links, and other elements important to the complete email mock-up. |