Table of Contents

Changelog

Gary Ploski Updated by Gary Ploski

Opal is updated regularly, so we've highlighted our latest updates and newest features for you. If you don't see a newly released feature, reload Opal to ensure you're running the latest version.

2022

Description

Environment

Date

Quick Content
  • Quickly add multiple pieces of content to moments in your calendar.

Web

August

Quick Moments
  • Easily add moments to your calendar with fewer clicks.

Web

June

Twitter Moments
  • Create Twitter Moments with text, photos, videos/gifs, polls, link previews, retweets, and live tweets.

Web

May

Quick Moments
  • Create moments faster, and with fewer clicks while navigating the calendar by week.

Web

May

Story Duplication
  • Reuse your campaign and content plans and ideas again by duplicating a story.

Web

April

Drag & Drop Assets
  • While creating content, bring it to life by dragging and dropping an asset from your computer into the Composer.

Web

March

Deactivate Label Sets & Labels
  • Admins can deactivate an entire label set or individual labels when it is not needed temporarily or permanently.

Web

February

Twitter Threads
  • Create Twitter Threads with text, photos, videos/gifs, polls, and embedded tweets.

Web

February

IG Reels
  • Plan your Instagram Reels content, complete with cover images and captions.

Web

February

Moment Right Click Options
  • Copy a moment's URL or open it in a new tab.

Web

January

Go to a Specific Date
  • Use the calendar to go to a day, week, month, or year.

Web

January

Note Edits
  • Quickly edit notes by clicking on the current note's details.

Web

January

2021

Description

Environment

Date

Instant Log-in
  • Log in to your Opal without needing to reset your password with a a secure instant log in link.

Emojis in Chat
  • React with and use emojis in chat.

Web

October

IGTV
  • Updates make it easier to create and view IGTV content.

Web

October

Simplified Navigation
  • Navigation to all views has been unified in the left sidebar.

Web

October

Invite Colleagues
  • Any user can invite someone to Opal.

Web

August

Asset Captions for Facebook Standard
  • Add a descriptive caption to each asset.
Reschedule Story's Moments & Content
  • Move all moments and content forward or backward within a story.

Web

July

Content Workflow
  • View and complete workflow tasks assigned to you from a handy footer that appears on the content detail.
  • View the entire workflow, including past and future task and approval phases, from a new workflow tab on the content.
  • Complete tasks and approvals inline on the new workflow view.
  • Adjust the scheduled date on phases and approval phase settings.
  • Receive push notifications, for tasks assigned in the active phase, in the same way you receive approval notifications.

iOS

May

Nested Label Sets
  • Teams can work in one space while having their own taxonomy and rules.
  • Robust taxonomies can exist for each product line, business unit, category, region, etc.
  • Save time while creating stories, moments, content, and assets by only picking from relevant Label Sets.

Web

March

Twitter Retweet
  • Plan a Retweet or Quote Tweet for a Tweet that is already live, or for a Tweet planned in Opal that is not live yet.
SMS & MMS
  • The SMS content type can be used to plan for both SMS and MMS marketing.
  • Keeps track of the character count with a 160 soft validation counter.

Web

February

Stamps
  • Standardize repeated marketing/communications activities (e.g. product launches, recurring initiatives, promotions).
  • Ensure content has consistent required standard elements (e.g. boilerplate, headers/footers, CTA text).
  • Apply pre-built Workflows and label sets based on need, not story or account.

Web

January

2020

Description

Environment

Date

Modular Content Types
  • Select and combine modules for hero images, headings, body text, assets and CTA’s into the layout you need.
  • Turn your layout into a template by saving it as a Content Type so your team spends less time recreating work.

Web

Q3

Channel Flexibility
  • Select which content types appear in your channels and edit their names.
  • Choose from several new content types, including URL Preview, Asset/Document, Modules and Audio. 
  • Choose the name of your sub-channels or leave them with the default ‘Account’ name.
  • Create Placements for all of your custom and standard channels.

Web

Q3

Moment Flighting
  • Flight your moments to optimize their timing and impact in market.

Web

Q3

Annotations
  • Centralize your review & approval process to break down feedback silos, streamline revisions and get to market faster.

Web

Q3

Presentations
  • Content Cards can now be displayed in wide view.
  • You can hide the Opal interface around Content Cards.
  • Full-scale moment cover images are available on Week View slides. 
  • Presentations now display smoothly across all screen sizes.

Web

Q3

Custom Story Colors
  • Your Opal Admin can now customize the color of your team’s stories by changing your primary label colors.

Web

Q3

Twitter Live Video
  • Post options include video aspect, source URL and location.
Pinterest Video Pin
  • Pin titles, descriptions, website URL’s and board names can all be set.
IGTV Video
  • Preview account name, time bar and series titles to suit each view.
YouTube Channel Update
  • Preview updates to your YouTube channel art in Opal.
TikTok Video
  • Store contextual information including who can view the post, whether comments are allowed and more. 

Web

Q3

Wrike Adapter
  • Send creative production requests from Opal to Wrike.
Jira Adapter
  • Add creative from Jira to your marketing calendar in Opal or send creative production requests from Opal to Jira.

Web

Q3

Legend

  • Web: The default instance of Opal used by most customers.
  • iOS: The Opal on Mobile app available on all iOS devices.

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