Opal Glossary

There are a number of terms we encourage you to familiarize yourself with as you navigate Opal. Understanding these terms will align your team, keeping you all on target to success.

Account - An account is a specific page or profile that you’ll use within a channel. You may have more than one account for each channel. e.g. Feather & Bow Global and Feather & Bow U.S.

Actions - A number of features available on a piece of content, including operations such as duplicate and share.

Approvals Queue - A view in Opal where you can view and engage with all content sent for approval.

Archive - A section for boards that are not used often but shouldn't be deleted.

Asset - An asset is a photo, video, document, etc.

Asset Library - A place to centralize, organize, and access media within a story.

Automatic delivery - A method to deliver fully approved content to an integration partner without any additional interaction.

Boards - Opal's free-form planning space. Boards are used for planning content, managing work, storing moments, and numerous other use cases.

Board Columns - The moment tables in a board feature columns that provide information about the moments. There are 5 types of board columns: date picker, text field, URL field, single choice, and multiple choice fields.

Calendar - Access everything your team has created within a workspace.

Channel - A channel is a medium that you use to promote your message. e.g. Facebook, email, blog.

Chat & Activity - A central place to provide feedback, ask questions and track the history of a piece of content and/or moment.

Collections - The main section in a board that can feature rich text sections or moments tables. You can have any number of collections in a board.

Composer - Use the composer to see what your content looks like before you publish it. Add all relevant details about content including the content type, account, copy, assets and more.

Content - Content is the culmination of creative copy, assets, notes, etc. that is created within a moment to tell a story’s narrative.

Content card - A representation of content that can be used to perform actions on the content or to access and edit its settings and components.

Content Queue - Scroll through all the content that has been created within a workspace and access its approval and publication status.

Content type - The content template options available for each channel.

Custom Field - Fields in a board moment table that are added by the user to show important information about the moments. These custom fields can be toggled on and off by users, but can only be created by admins.

Deliver - The term used to describe how content is sent as a draft to an integration partner.

Filters - Selectively choose labels to customize your viewing experience. Filters remain set until they are disabled.

Integration partner - An external service connected to Opal via APIs that enable additional content options.

Keyword search - Type in a word or phrase to display specific content, moments, or stories.

Labels - A label is custom-configured and categorized metadata attached to a defined group of stories, moments, pieces of content and assets, which will allow you to find what you need and help keep everything organized.

Moment - A moment represents a key point in time in your story. Use a moment to lay out the structure of a story as a content bucket, message, or milestone.

Moment Table - Section in a board where moments can be built. The moment table section contains custom fields as well as status and assignee columns for showing key information about the listed moments.

Native delivery - A method to deliver fully-approved content to an individual via SMS, email, or SMS & email, to be manually published.

Note - Add ideas and assets that contain additional details to help your team.

Profile - Manage your personal information in Opal including: email, phone, image and more.

Published - This status indicates that content was published to the web manually, or via an integration partner.

Rich Text Section - A section that can be added to a board often used for long-form writing or briefing. This section can contain rich text, images, links, tables, and uploaded files.

Space(s) - A term used to describe a single or multiple stories, moments, or content.

Status/Assignee - Columns that come standard in a board moment table that indicate the stage of a project and the team members responsible for it. Setting someone as an assignee notifies them.

Stories view - Get alignment on the timeline of each story and gain insight into the moment frequency of each story. Clicking into a story reveals all the moments and content associated with the selected story.

Stamps - A template, based on a moment or content, that can be used by anyone on the team.

Start Date - A default field in a board moment table. Adding a date to the start date field makes the moment appear on the calendar.

Story - A story is an overarching campaign, initiative, or event that has a start & end date that takes place over a period of time.

Workspace - A space that allows an organization to arrange their brands, regions, product groups, etc. into a single place in Opal.

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