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Centralize your review & approval process to break down feedback silos, streamline revisions and get to market faster.

The review and approval process can be chaotic. Feedback gets spread across emails, messaging applications and marked-up PDFs. Reviewers give feedback out of context, not knowing what feedback has already been given or, in some cases, even the details of the content and campaigns they are reviewing.

In addition to Opal chat and approval capabilities, you now have another powerful way to keep all of your feedback in one place and make reviews & approvals run smoothly—Annotations in Opal. Now, you can leave comments directly on any area of a piece of content, eliminating the need to give long descriptions of what changes are needed where.

You can also access all the annotations for every version of a piece of content from within Chat & Activity so you always have a single source of truth for every cycle of feedback and revision. This allows you to visualize how content changes over time, and the feedback that led to the change.


Creating Annotations

You can create annotations from the Content Composer or anywhere you see Content Cards, including day view, moment view and Opal Presentations.

Simply click the ‘Annotate’ button, click the area of the piece of content you’d like to leave an annotation on and write your annotation.



Want to direct a team member’s attention to your annotation? Similar to using chat, @mention them and they will receive a notification to their email and Personal Panel.


Reviewing Historical Annotations

You can review annotations made to previous versions of content so you always have a record of all feedback given on it. This means that if you update an annotated piece of content, you can still view the previous version of the content along with its annotations. Access these historical annotations from the Chat & Activity log.


Receiving Notifications

In addition to users who are @mentioned in an annotation, users who subscribe to a piece of content will receive email and Personal Panel notifications whenever a new annotation is added to it.

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